Last Updated: September 28, 2025

This Privacy Policy describes how Trivium Partners Limited (Company No. 16564926), trading as “How Ya Doing” (“HYD,” “we,” “us” or “our”) collects, uses, and shares personal information through our websites and digital services that link to this Privacy Policy (the “Service”).

If you have questions, please contact us:

• For privacy/data matters: privacy@howyadoing.io
• For general enquiries: info@howyadoing.io
• Mail: Trivium Partners Limited, trading as “How Ya Doing,” 8 Fairfield East, Kingston Upon Thames, England, KT1 2PT
  

Personal information we collect

Information you provide to us

• Contact data: name, email address, phone number, company/role (if provided).
• Newsletter sign-ups: your email address and subscription preferences.
• Booking and enquiry data: information you provide via “book now,” “reach out,” or “contact us” forms.
• Communications data: information exchanged with us by email or other channels.
• Event registration data: if you register for an HYD event or webinar.
• Other data: any additional information you choose to share.

Automatic data collection
We, our service providers, and our analytics partners may automatically collect:

• Device data: IP address, device type, operating system, browser, and general location.
• Online activity data: pages viewed, time spent, referral pages, links clicked, and interactions with our emails.
• Cookies and similar technologies: see “Your choices” below.

How we use your personal information
We use your personal information to:

• Provide, operate, and improve the Service.
• Send you newsletters and marketing communications (if you opt in).
• Respond to bookings and enquiries.
• Personalise your experience with our Service.
• Conduct analytics and research to improve our offerings.
• Comply with legal obligations and enforce our terms.
• Protect rights, property, and security, and detect/prevent fraud.

How we share your personal information
We may share your information with:

• Service providers: hosting, IT, analytics, email, and marketing support.
• Professional advisers: lawyers, auditors, insurers, where necessary.
• Authorities: to comply with law or protect rights/safety.
• Business transferees: in the event of a merger, acquisition, or reorganisation.

We do not sell your personal data.

Your choices and rights (UK/EU)
Under the UK GDPR and Data Protection Act 2018, you have rights to:

• Access your data.
• Rectify inaccurate data.
• Erase your data (“right to be forgotten”).
• Restrict processing.
• Port your data.
• Object to processing, including marketing.

To exercise your rights, contact privacy@howyadoing.io.

You may also:

• Opt out of marketing emails via unsubscribe links or by contacting us.
• Manage cookies in your browser (note this may affect site functionality).

If you are dissatisfied, you may complain to the UK Information Commissioner’s Office (ICO): www.ico.org.uk.

Security

We use technical and organisational measures to protect data, but no system is fully secure.

International data transfers

Your data may be processed outside the UK/EEA by our service providers. Where this occurs, we use safeguards such as adequacy decisions or standard contractual clauses.

Children

The Service is not directed to children under 16. If we learn we have collected personal information from a child without appropriate consent, we will delete it.

Changes to this Privacy Policy

We may update this policy from time to time. The “Last Updated” date reflects the most recent revision.

Notice to California and US Residents

If you are a California resident, you may have rights under the California Consumer Privacy Act (“CCPA”) and California Privacy Rights Act (“CPRA”).

Your privacy rights (California residents)
You may request:

• Right to know: details about the categories and sources of personal information we collect, why we collect it, and with whom we share it.
• Right to access: a copy of certain personal information we hold about you.
• Right to deletion: to have personal information we collected from you deleted (subject to legal exceptions).
• Right to correction: to correct inaccurate personal information.
• Right to opt out: of “sales” or “sharing” of personal information (we do not currently sell/share personal data as defined by CCPA/CPRA).
• Right to non-discrimination: you will not be treated unfairly for exercising your rights.

Exercising your rights

You can exercise these rights by contacting us at privacy@howyadoing.io. We may need to verify your identity before fulfilling your request.

Authorized agents

If you use an agent to submit a request, we may require proof of your authorization and verification of the agent’s identity.

Sensitive personal information

We do not use or disclose sensitive personal information in ways that California residents have a right to limit.

How to contact us

• Privacy matters: privacy@howyadoing.io
• General enquiries: info@howyadoing.io
• Mail: Trivium Partners Limited, trading as “How Ya Doing,” 8 Fairfield East, Kingston Upon Thames, England, KT1 2PT